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When I moved to Melbourne in 2016, I rekindled my passion for broadcasting by joining Southern FM, my local community radio station. With experience as a program producer for 5RTI (which later became Fresh 92.7 & Radio Italiana 531) and providing voiceovers for HIT107.1FM, the transition was seamless. I quickly discovered the wealth of new music flowing into the station and developed a keen focus on Australian music. It’s a lesser-known fact that the CBAA mandates a 25% Australian music airplay requirement. Within just two months, I designed a program that featured a local singer-songwriter for a full hour on air each week. Each guest echoed a common sentiment: “You’ve been helping so many as a career coach, but it’s clear you have a deep love for Australian music. Why not coach us?”
This inspired me to embark on a self-directed internship, managing an artist, which soon evolved into roles as a venue booker and freelance music journalist. Launching my music blog, I dove headfirst into attending industry events like Big Sound and the ARIA Awards in Sydney.
By 2017, I was emceeing live music launches, acting as a booking agent for artists, and offering comprehensive music promotion services. That year, an industry expert dubbed me “The next Molly Meldrum.”
Life’s journey took me north to Queensland, where I faced challenges continuing in radio. Undeterred, I launched the podcast "Behind The Music with Ellie D" when my son was just four months old. This platform allowed independent singer-songwriters to share the stories behind their music.
By 2021, I had launched my independent internet radio station, OzNow Radio, with a strong focus on promoting original Australian music. Even while on hospital bed rest for three months, awaiting the birth of my twin daughters, I worked tirelessly to expand the music catalogue. Hundreds of artists benefited from this self-funded project, but I had even bigger dreams.
In 2023, I decided to take my music promotion efforts to the next level by closing OzNow Radio and accepting an invitation to join the Management Team at The Bizz Presents for eXposure. I have had the pleasure of representing incredible Australian music artists like Suellen Cusack, Alison Newman, and Hazel Ray.
Representing powerful women in music has become a passion of mine, but my greatest passion is supporting those dedicated to pursuing a career in Australian music.
Gain attention from journalists, bloggers, and media outlets, leading to reviews, interviews, and features that can significantly boost your music visibility.
Feel proud being represented professionally with a well-crafted press release, demonstrating that you take your talents seriously and are worthy of attention.
Our network of media outlets ensures you reach a broader audience beyond the your existing fan base by tapping into Maestro Media’s reach, helping you attract new listeners.
You control the narrative with our guidance, by providing accurate and compelling information about your music and upcoming gigs.
Distributing music online can improve your search engine optimisation (SEO), making it easier for people to find your music and news.
Our service provides you with opportunities to build relationships with media professionals and influencers, which can lead to more coverage and opportunities in the future.
These individuals look for newsworthy content to cover in their articles, reviews, and features. A press release gives them the necessary information to write about you and your music.
Editors at music magazines, websites, and other publications use press releases to decide what content to include in their upcoming issues or posts. We chase editorial content opportunities.
They seek new music and artist news to include in their programming. A press release can alert them to new releases and upcoming events that might interest their listeners.
Social media influencers, playlist curators, and other industry tastemakers use press releases to stay informed about new music trends and emerging artists.
A music bio is a written summary overviews a musician, band, or music artist’s career, achievements, and background. It is an essential tool for promoting you to the media, fans, industry professionals, and potential collaborators. A well-crafted music bio can be a powerful tool in your promotional arsenal, helping to build your brand, connect with your audience, and advance your career.
A well-crafted music bio is essential because of these 5 important reasons listed. Or get in touch today.
Journalists and bloggers use the bio to write articles, reviews, and features, making it easier to present accurate and compelling stories about the artist.
It is a key component in press kits, promotional materials, and digital platforms, helping to attract and engage fans, industry professionals, and potential collaborators.
A strong bio provides a solid first impression, helping new listeners and industry stakeholders quickly understand who the artist is and what they offer.
A well-written bio demonstrates professionalism, making the artist appear more serious and committed to their career.
It aids in building relationships with media, promoters, booking agents, and other industry professionals by providing them with essential information about the artist.
Partnering with Fine-Tuned PR by Maestro Media for professional music promotion services is essential.
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